Power Assisted Cycling

For over 50's one of the easiest and effective ways of keeping fit is cycling

You are in the prime of your life, but according to research keeping fit is not high on the agenda. In England, just 32% of men over 50 and 21% of women undertake the 'recommended' 30 minutes of daily exercise^. One of the easiest and effective ways of keeping fit is cycling; it's also satisfying and speedy, especially if you're on an electric bike.

Five reasons why cycling should be part of your exercise regime...
1. It keeps your knees and hips flexible.
2. It is an aerobic exercise and releases 'feel good' chemicals in the brain.
3. People who regularly cycle have the fitness level and body age of someone 10 years younger.
4. If you are overweight cycling is the perfect exercise because it doesn't put any pressure on your joints.
5. As part of a healthy lifestyle, regular cycling can reduce your risk of Type 2 diabetes and heart disease by around 50 per cent.

So, if you are looking to increase your fitness levels but want some support when you feel tired - an electric bike is for you. You can pedal your way to fitness and when you need a break, use the power assist to keep you moving. The Electric Transport Shop with an online store and outlets in Cambridge, Oxford and London is the largest independent retailer of electric bikes and scooters in Europe. With a large range of approved bikes, it sells only the best models on the market including folding ebikes and 3 wheelers, starting from just £399.

One of the most popular electric bikes, at £599, is lightweight in design and rides beautifully even with the power turned off and used as a conventional cycle. An easy-going, reliable city bike with a powerful but extremely light Lithium Polymer battery, full-length mudguards, a luggage rack, and tyres which are suited to the road or trails. An electric bike is the perfect way to help you get the exercise you need.

Jamie McAlley, co-founder of The Electric Transport Shop says, "For most customers over 50, buying an electric bike is to help them keep active. For those with arthritis an electric bike is one of the best ways to exercise because no pressure is put on the joints. Customers can travel further, not feel tired or pressured and can keep up with the grandchildren because the bike can take over whenever they want".

The benefits of an electric bike are not just limited to health, they are also credit-crunch busting. The average electric bike can reach speeds of 15mph and travel one thousand miles on just £3 worth of electricity. There is also no road tax, insurance or MOTs to pay for. As for emissions there are none, so you can feel good knowing the environment is not being harmed.

To find out more about electric bikes at The Electric Transport Shop or to purchase a bike call 01223 247410 or visit www.electricbikesales.co.uk.

Brought to you by

Hope Street Yard
Hope Street
Cambridge
CB1 3NA